Roohi Sahajpal

Storyteller, Travel Content Creator. Writer.

Co-Founder of Didihood

Hi! My name is Roohi and I’m Storyteller, Travel Content Creator and Writer. I’m also the co-founder of Didihood, a collective for South Asian women who work in creative industries in Canada.

Roohi’s Expertise

  • Brand Strategy & Partnerships

    I understand how to engage audiences meaningfully. Not only can I craft an impactful brand story, but my keen insight into trends and where they’re heading allow me to be a robust investment for creative consultation and cultural connecting for your business.

  • Creative Consultation

    With a keen eye for cultural nuances and an innate understanding of how brands can connect with diverse audiences, I have honed her skills through years of work in the creative field.

  • Writing

    I’m an experienced writer who is adept at using language to create rich, multi-dimensional worlds in my writing, appealing to readers' senses and emotions to bring her subject matter to life.

Case Study: Didihood

In this quick case study, we take a look at the cultural impact of Didihood, how we’ve grown as a brand, and how we work with partners and organizations to create events and experiences for our community.

Featured Publication

How to have a dreamy day in Jaipur

Work with Roohi

Now’s your opportunity to get ahead of the game and develop meaningful connections between your brand and your audience – contact me to get started.